CONFIDENTIAL โ€” CLIENT ONLY | Spark Tires | GOOGLE ADS PERFORMANCE REPORT
Google Ads Performance Report

Google Ads performance for Spark Tires โ€” Abu Dhabi (Mussafah), UAE.
Reporting period: 28 May 2026 โ€“ 07 Aug 2026

1,288
Total Clicks
16,032 impressions
8.03%
Click-Through Rate
Account average
AED 3.53
Avg. Cost Per Click
AED 4,550.58 total spend
226
Conversions
AED 20.14 / conv
๐Ÿ† TechBehemoths 2025
Pay-Per-Click
๐Ÿ† TechBehemoths 2025
SEO
๐Ÿ† TechBehemoths 2025
Web Development

Executive Summary

This report covers Google Ads performance for Spark Tires from 28 May 2026 (campaign launch) through 07 Aug 2026. Across 6 campaigns, the account generated 1,288 clicks from 16,032 impressions (8.03% CTR), for a total spend of AED 4,550.58 at an average CPC of AED 3.53.

Conversions recorded: 226 (AED 20.14 per conversion)

Campaign Mix

Active Campaigns
2
of 6 total
Total Spend
AED 4,550.58
Total Clicks
1,288
Avg. CPC
AED 3.53

Campaign Performance

Source: Google Ads ยท Period: 28 May 2026 โ€“ 07 Aug 2026

CampaignTypeImpr.ClicksCTRCostConv.
Search - Abu Dhabi Tyre Services - High Intent Search 6,526 640 9.81% AED 2,518.72 190
Search - Tyre Services Abu Dhabi - SKAG Search 1,831 244 13.33% AED 1,025.36 6
Campaign #1 Performance Max 5,965 191 3.20% AED 5.08 0
Search - Spark Tyres - Consolidated (Test) Search 1,321 166 12.57% AED 783.73 29
Search - Wheel Alignment Abu Dhabi - SKAG Search 389 47 12.08% AED 217.69 1
Search - Tyre Shop Abu Dhabi - SKAG Search 0 0 0.00% AED 0.00 0

Top Performing Keywords

Top 10 keywords by clicks ยท Search campaigns only

KeywordMatch TypeClicksCTRCostConv.
tyre shop abu dhabi Phrase 333 8.59% AED 1,450.17 118
tyre services abu dhabi Phrase 261 12.51% AED 1,105.61 8
tyre shop musaffah Exact 240 12.40% AED 836.31 56
tyre repair abu dhabi Phrase 80 10.87% AED 315.35 13
wheel alignment abu dhabi Phrase 72 12.10% AED 286.28 6
tyres abu dhabi Phrase 36 14.34% AED 130.05 4
tire repair abu dhabi Exact 20 12.66% AED 148.90 11
wheel balancing abu dhabi Phrase 16 19.05% AED 31.03 0
mobile tyre repair abu dhabi Exact 14 16.28% AED 82.93 0
mobile tyre service abu dhabi Phrase 7 11.11% AED 44.75 3

Device Split

Share of clicks by device type

๐Ÿ“ฑ Mobile
87%
1,122 clicks ยท AED 3,894.46
๐Ÿ–ฅ๏ธ Desktop
13%
164 clicks ยท AED 650.94
๐Ÿ“Ÿ Tablet
0%
2 clicks ยท AED 5.18

Wins & Gaps

Wins What Worked

โœ… Strong click-through rate

Account-wide CTR of 8.03% is well above the typical Search benchmark (~3-4%), meaning ad copy and keyword-to-query match are working well together.

โœ… Conversions are being recorded

226 conversions logged at an average cost of AED 20.14 per conversion โ€” there is a usable signal here for Smart Bidding.

Gaps What Needs Attention

โœ… No major gaps identified

No significant delivery or tracking issues found in this period.

Next Steps

  • Review and address the gaps flagged above, starting with any zero-delivery campaigns or conversion tracking issues
  • Expand budget on the strongest-performing keywords identified in the Top Keywords table
  • Continue monitoring CTR and CPC trends month over month to catch drift early
  • Add negative keywords for any irrelevant search terms surfaced in the Search Terms report